Wednesday, December 5, 2012

Executive Summary 3: Big Data

Big Data Challenge
Big data is one of the largest current trends in information systems. It is a very complex, technical industry, which must be entered into with expertise and reason. While there can be huge gains in this area, there are also opportunities to waste significant time and money.

Solution
We will heavily invest in the compute infrastructure, but will utilize an open source big data platform know as Hadoop. The strategy will be to partner with nearby academic research institutions which currently employ several Hadoop experts. These experts will serve as a labor pool to support the big data initiative. If proven successful, we will roll out additional implementations.

Advantages
  • Association with world renowned universities 
  • Lower cost, low risk market entry
  • Gather customer transaction data
  • Analyze spending and lifestyle habits
Challenges
  • Managing resources
  • Proving business value
Conclusion
The desire to capture and analyze massive amounts of data then profit from it has come to the mainstream. This report offers numerous ways for the organization to enter into the market quickly and reap large gains.

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